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A flexible business model is a win.
Business model canvas zomato. The business model of zomato is a well orchestrated plan which consists of various aspects for the. A breakdown of zomato s business model. Zomato was the first mover in the market which has its own benefits and challenges.
Zomato also started with online food ordering and delivery but its only available in top metro cities and premium restaurants and zomato charges from 10 15 for online ordering and extra charges on delivery by zomato. Zomato has proven to be a unique foodie platform providing a convenient way to review restaurants feedbacks listings in now over 24 different countries. The following is a compilation of zomato business model canvas.
The business model of zomato is quite different from that of other food delivery company such as swiggy and foodpanda. Zomato is a restaurant café search and discovery service platform idealized in 2008 by deepinder goyal and pankaj chaddah. Manage your restaurant s information advertise accept online orders take table reservations build your own app and more.
Restaurant listings advertising. Zomato business revenue model. Business model canvas alexander osterwalder is co author of the global bestseller business model generation his business model canvas is used by leading organizations around the world and his start up the business model foundry is building strategic tools for innovators.
Key takeaways from zomato business model. There is a lot that food startups can learn from the success of zomato. Today zomato has multiple revenue channels besides online ordering which most consumers would be familiar with.
This application was the pioneer of online food based applications and hence it was a more significant challenge for zomato to make the market accept the concept of online restaurant searching. Zomato began as a restaurant s menu listing platform that later on launched a mobile application to order food online and then it started advertising programs. Food food discovery application 23 countries.
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