Business Model Of Ant Financial
The key to ant s growth lies in its platform business model.
Business model of ant financial. Ant financial is not a financial company. Ant group has succeeded because of the platform business model creating network effects ai and courage to leap into new domains. Of course all of these hundreds of millions of users are engaged with other alibaba.
By uncategorized comments off on ant financial business model this is one of our five types of platform businesses. It is a technology company with an intelligent platform. This model starts with alipay.
To reflect this it recently changed its name to ant group. These days the company relies on roughly 100 partners including commercial banks and trust companies. Ant financial is the model for financial services and may be the most successful fintech company in the world.
China has proposed new regulation on micro lending which could lead ant group to require hold more capital and alter its business model. Ant has since upended its business model. 6 ant financial is building a global network of merchants that accept its payment services which aimed at the surging number of chinese tourists who use alipay mobile payments application at home.